All-Star
Slam Dunk Contest

Watch the Sizzle (:58)

Cartoon Network x NBA
ChannelS: Broadcast, Digital

BRIEF

Devise the mechanics for a hybrid rebroadcast of the NBA All-Star Slam Dunk Contest. 

CHALLENGE

The network wanted replay segments overlaid with exciting animation to play alongside commentary from the Teen Titans and courtside reporting from Scooby-Doo and Shaggy.

RESULTS

The team developed and executed a toolkit for WarnerMedia Studios, and animated interstitials and characters designed for real-time animation. The segment was so popular that CN+NBA our team to do the same for the 2023 and 2024 seasons.

Produced & Executive Produced by
Ashley Davis for Primal Screen.

Creative Dir. Joe Kubesheski + Rob Shepps